RESEARCH: 3rd Sixth Form magazine textual analysis

• The front cover of this magazine features a model in a mid shot and also happens to be the central image. The expression on her face clearly shows she is happy and is enjoying herself. This is good because it instantly creates a happy vibe. Furthermore, she looks fairly relaxed which suggests to the reader that the students at this sixth form are content.

• The masthead is in a sleek and delicate font. This implies that the sixth form is sophisticated due to the simplicity of the headline. The colour white connotes to purity but also it helps the headline stand out from the grey background. The strapline is also in white, this presents a house style and also shows helps to create a modern typography.

• The name of the magazine itself 'ONE' is quite declarative due to the fact the sixth form is attempting to make a statement that they are the best. It could also be argued that the name of the magazine entices the reader in because they want to see what the sixth form has to say about itself.

• On the front cover, there is a feature article which happens to be the only article on the front cover. This tells the reader that this is the lead story and persuades them to read this particular article. 

• The coverline is in white bold font which attracts the reader and also because it is directly in the middle of the page it demonstrates importance. However, this magazine does not follow the typical conventions of a usual magazine because most coverlines are placed along the sides and there are usually more than one.

• Another way this magazine does not follow the conventions of a magazine is that there are no pugs. It can be seen that the right and left hand corners of this magazine are left plain. Despite this, the ways this magazine does follow the typical codes/conventions of a magazine is that the masthead is at the top of the page and there is a subtitle underneath. 

• The target audience for this magazine is probably younger people with a certain level of intelligence, for example students. These are probably their primary audience, I know this because the photograph is of a young girl and the layout of the magazine looks sophisticated and aimed at older students. Their secondary audience may be parents or carers of these students therefore they must attract the older generation which they do because of the colour palette and the simplistic cover.

• This is the contents page of the magazine. The layout of the page is visually exciting, the text and photographs have been placed diagonally which makes for an interesting composition. Consequently, this engages the reader and will more than likely lure them in to continue reading. 

• The photographs used are all of a similar shape and there is not one that stands out on the page. This could be seen as boring however it does create a neat and contemporary contents page. 

• The font used is still sleek, again expressing a house style and brand identity. Although the font for the subtitles 'WELCOME' and 'CONTENTS' are not in a particularly bold font they are still larger than the text underneath them so it is easy for the reader to identify them was titles.

• The chosen colour palette for this page are quite pale colours, consisting of white, green and black. They complement each other well and present a sophisticated arrangement. The green/blue colour symbolises peacefulness and a sense of relaxation, this could lead the reader to think the sixth form has a pleasant atmosphere and is a calm place.

• The reader is able to see what topics are included in the magazine and what pages they are on.This is good because it means they can find what they are looking for easily. 

• The contents page does not adhere to some of the conventions of a typical magazine. For example there is no link to any website or social media page. A lot of magazines have this because it shows they are being interactive with the reader and the reader feels as if they are included in what is being said. Moreover, the fact the text is slanted makes this magazine different to many others whose text would just be in a straight format but this does create an edgy look.

• Regarding the magazine's target audience, the contents page definitely provides a clean and precise layout making it visually pleasing. Students and adults will want to read this as it shows a lot of work has been out into creating this magazine.